Websites & planning leads

Two ways to win more work as a UK plumber.

A website that turns Google searches into booked jobs, and a tool that finds work before anyone else knows it exists. Watch the 40-second rundown, then pick whichever fits.

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What we do

Two ways to win more work.

Find jobs before your competitors, and turn the ones searching for you into booked work. Use one, or both.

Waitlist open

Planning Leads

£29/mo

Find approved jobs before homeowners Google anyone.

We watch council planning portals across the UK, filter for plumbing-relevant approvals, and send you a weekly digest of extensions and loft conversions in your area — with a ready-to-post letter template.

  • Weekly digest of approved jobs near you
  • Ready-to-personalise letter template
  • Set your postcode, radius and job types
  • UK-wide coverage
Join the Planning Leads waitlist
Available now

Plumber Websites

from £595

A site that turns Google searches into booked jobs.

Fast, mobile-first websites built specifically for sole trader plumbers — with an optional after-hours triage system so you stop losing evening enquiries. One-off build or fully managed.

  • Mobile-first, fast-loading, SEO-ready
  • Built to convert visitors into calls
  • Optional after-hours AI triage
  • One-off handover or managed
Get a plumber website
Done-for-you service

We build your website.
You focus on plumbing.

Fast, mobile-first websites built specifically for sole trader plumbers — with optional AI systems that run in the background while you're on the tools.

One-off handover

£595one-time

We build it on your own hosting account, hand over the source code and all login details. Yours to keep, no monthly fee.

  • 5-page mobile-first site
  • Full SEO foundations
  • Source code delivered
  • One round of revisions
Get a quote →

Managed site

£795then £49/mo

We host it, maintain it, and make edits whenever you need them. You focus on plumbing.

  • Everything in handover
  • Hosting & SSL included
  • Unlimited minor edits
  • Alex handles everything
Get a quote →

Managed + triage

£1,195then £49/mo

Managed site plus an after-hours AI enquiry system. Customers who land at 11pm get an instant response — you get a morning summary of overnight jobs.

  • Everything in managed
  • AI triage system built in
  • Overnight job summaries
  • n8n workflow maintained
Get a quote →

What can be built in

Mobile-first80%+ of searches are mobile
SEO readySchema, meta, sitemap — done right
AI triageAfter-hours enquiry handling
Review autopilot+£150 add-on
Boiler remindersAnnual reminder system +£195
Area checkerPostcode lookup +£95
See the AI triage system live - a working example →

Website client already? Add Planning Leads for £19/mo.

Bundle the weekly digest of approved jobs into your retainer at a discount — £19/mo instead of £29 standalone.

Learn more →
The opportunity most plumbers miss

The best plumbing jobs aren't on Google. They're in council planning portals.

By the time a homeowner posts on Facebook asking for a plumber, there are already five plumbers competing. But before that moment — there's a planning portal entry that tells you exactly who needs work done.

Weeks
How long approved planning applications sit publicly available

Every approved extension, loft conversion and new build is published on a council planning portal the moment it's approved. Homeowners haven't started looking for a plumber yet. Most plumbers never see them.

0
Plumbers competing for these jobs at the point of approval

Planning application outreach is still genuinely uncommon. There are no comparison sites, no review pages, nobody undercutting you. The plumber who reaches the homeowner first — before they start searching — wins without competing on price.

£4,000+
Typical value of a single new-build plumbing installation

Extensions need bathroom suites. Loft conversions need soil stack relocations. New builds need full plumbing fit-outs. One job from a planning lead pays months of subscription back instantly.

The plumbers who find consistent work in 2026 won't be the ones spending the most on ads. They'll be the ones who found the work before the ads existed.

Alexander McVicar, founder of Plumber Pro AI
Who runs this

Built by one person who kept watching plumbers lose work they should have won.

I'm Alexander. I run Plumber Pro AI from Glasgow. No marketing department, no sales team — just me building tools specifically for UK sole trader plumbers and maintaining the websites we build for clients.

The AI in the name isn't about robots taking over. It's about using simple, practical AI tasks to take load off the plumber — routing enquiries by urgency, personalising outreach to planning applicants, sending renewal reminders to landlords before they start searching Google. Small automations. Real impact.

When you get a website built with us, I'm the one who builds it, answers your emails, and makes edits when you need them. When you use Planning Leads, I'm the one who built the data pipeline and keeps it running.

Frequently asked

Common questions about Planning Leads.

What is Planning Leads?+

Planning Leads is a self-serve SaaS tool that monitors UK council planning portals and sends you a weekly email digest of approved planning applications near you — extensions, loft conversions, new builds — that are likely to need plumbing work. Each entry includes an AI summary of the likely plumbing work needed and a ready-to-personalise letter template.

How much does it cost?+

Planning Leads is £29/month with a 14-day free trial. Plumber websites start from £595 as a one-off build or £795 + £49/mo managed. See the Pricing page for the full breakdown.

Is there a contract?+

No contract, no notice period. Cancel any time from your account page. If you cancel during your 14-day free trial there's no charge. After that, you keep access until the end of your current paid month.

Which areas does Planning Leads cover?+

UK-wide — England, Wales, and Scotland. Set your postcode and radius in your preferences and you'll only see applications relevant to your area. Northern Ireland is on the roadmap.

How do I use the leads — do I call the homeowners?+

The recommended approach is a physical letter, not a call. Planning applications include the address of the site, not a phone number. We provide a ready-to-personalise letter template with every lead. Postal marketing to planning applicants is fully legal in the UK under PECR — no special consent is needed for physical post.

Find plumbing jobs before anyone else knows they exist.

Every week, homeowners across the UK get planning permission approved for extensions, loft conversions and new builds. They haven't Googled a plumber yet. Join the waitlist and be the first to reach them.

UK sole trader plumbers only. Free to join. No obligation.