Review Automation
Every happy customer becomes a Google review - automatically.
The day after a job, the customer gets a friendly one-tap link to leave a review. Happy customers click. Quiet ones don't. Your Google rating climbs steadily without you ever having to ask - and your local SEO follows.
Most plumbers have 8 reviews. The plumber up the road has 80.
Reviews don't just look good - they decide who Google shows when someone searches 'plumber near me'. The plumber with the most recent, most consistent reviews wins. Most plumbers know this. Most also forget to ask, because asking is awkward and you're already in the van for the next job.
How Review Automation runs in your business.
Job completes, system triggers
When you mark a job done (in Tradify, in calendar, or by SMS to us - your call), the review flow starts a 24-hour timer.
Day 1: friendly thank-you + review link
'Hi {name} - thanks for having us out yesterday. If you've got 30 seconds, a quick Google review would really help us out: [one-tap link].' That's it. No follow-ups unless you want them.
Smart filter on unhappy responses
If a customer replies with a complaint instead of clicking through, the link is suppressed and the message routes to you privately. You get a chance to fix it before it becomes a 1-star.
Optional: a second nudge after 3 days
Some plumbers want a single touch, some want a soft reminder. We tune this per business. The reminder converts another 10–15% of customers who meant to do it.
Most plumbers go from 8 reviews to 80+ in a year.
Compounding effect: more reviews → higher local SEO ranking → more enquiries → more jobs → more reviews. The plumbers we've set this up for typically see their Google ranking improve within 60–90 days as the review velocity picks up.
Questions plumbers ask about Review Automation.
Is it allowed under Google's terms?+
Yes - asking happy customers for honest reviews is explicitly allowed. What's not allowed is offering incentives, gating bad reviews (we don't), or buying fake ones. Our approach is well within the rules.
What if I don't have a Google Business Profile?+
We set one up for you as part of the build, with the right categories and service areas, before we wire up the automation. Worth doing anyway - it's free and it's the single biggest local SEO move you can make.
Can I respond to reviews from this system?+
Replying lives in Google's interface - we don't manage replies from our end. But we will send you a weekly digest of new reviews so you don't miss them, and we can suggest reply templates if you want.
What about negative reviews - does this help?+
Indirectly: the more 5-star reviews you have, the less weight any single bad one carries. Plus the smart filter catches a portion of complaints privately before they become public, giving you a chance to make it right.
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